Born and raised in Hong Kong, Greg has lived in Asia for over 30 years, 18 of which have been with Ogilvy. His journey with Ogilvy began in 2004 when he joined as an Account Director looking after a portfolio of international brands – The Economist, Delta Airlines, and Shangri-La Hotels & Resorts – in addition to local brands – SmarTone and Swire Properties.

In 2011 he was he was promoted to Director of Client Growth for Ogilvy Hong Kong – where he was responsible for new business development for the Ogilvy network in the territory. For the next 3 consecutive years, Ogilvy Hong Kong was ranked #1 in the New Business League by R3 Asia Pacific.

In 2013 Greg was named one of Campaign Asia’s “40 under 40” – a special feature presenting the region’s hottest strategic thinkers who’ve made their mark on the industry before the age of 40. That same year, he was promoted to Head of Marketing & Communications for Ogilvy in Asia Pacific – responsible for the overall reputation management of the agency network across 37 offices in 18 markets.

From 2018 Greg held a dual-role as Global Business Director looking after Huawei’s Consumer Business Group, responsible for biannual executive briefings with a focus on Huawei’s core global strategy objectives in the premium, fashion, and technology sectors.

Following a global pitch in 2021 – the biggest of its nature for the global industry in over 3 decades – Greg has since moved to Singapore to establish and run WPP’s OpenX business for Coca-Cola. Greg’s stewardship of OpenX is responsible for all of Coca-Cola’s 200+ brands across 14 countries in ASEAN, Australia, New Zealand, and South Pacific.