AMoD produces Furoshiki fabric to promote sustainability, cultural appreciation, and design innovation. By offering these versatile, reusable wrapping cloths, AMoD aligns with eco-friendly practices, reducing the need for single-use packaging and encouraging more thoughtful consumption.

Additionally, through incorporating contemporary and traditional designs into the fabrics, AMoD fosters a deeper appreciation for the artistry and heritage of Furoshiki, bridging the gap between historical tradition and modern lifestyle. Producing Furoshiki fabric also allows AMoD to showcase the work of designers, providing a canvas for artistic expression while offering a practical, stylish solution for everyday use.